Amravati City's Premier
Digital Marketing Training:

Advanced and Practical Course for 100% Results

Embark on a transformative journey by enrolling in our comprehensive Digital Marketing Course in Amravati, designed to equip you with practical skills for your professional online endeavors. Explore the dynamic landscape of the Internet and grasp its fundamental distinctions from traditional media like television, radio, or print. Gain invaluable insights into this expansive realm and discover your unique position within it.

Guaranteed Internship Provided

7 years + Experience in Industry

Lifetime Support even after completion of course

100% Practical Classroom Training

Agency Style Learning on Live Projects

Online Business Startup consultancy

High-Quality Digital Marketing Training in Amravati

Offers a comprehensive selection of Digital Marketing courses with a practical Class for beginners at Affordable fees. As a Forerunner and one of the premier institutes for Professional Digital Marketing Courses since 2014 – Niksh Digital Marketing & Training Institute offers you the most advanced and effective Course with Agency Style Learning and Internship. 

Overview of the Course​

Our comprehensive digital marketing program is meticulously crafted to offer you immersive hands-on training in every essential facet of the field. You’ll gain invaluable expertise in diverse domains such as search engine optimization (SEO), social media marketing, Google AdWords, and compelling content development. With an emphasis on experiential learning, our course equips you with the skills and knowledge necessary to excel in the dynamic realm of digital marketing, empowering you to embark on a prosperous career in the industry.

Internship Opportunities for Real-World Experience"

Our comprehensive digital marketing courses offer immersive learning experiences that cater to individuals aspiring to thrive in the dynamic field of online marketing. When you enroll in our program, you’ll gain an extensive repertoire of knowledge and specialized skills that are essential for achieving remarkable success in the industry. Moreover, our exclusive internship programs furnish you with invaluable prospects to actively employ your newfound expertise within an agency-style setting, thereby enhancing your learning and opening doors to exceptional internship experiences.

Niksh Digital Marketing Agency

Course Content Details [Updated 2023]

Digital Marketing Fundamentals
  • What Is Digital Marketing 
  • Platforms Of Digital Marketing 
  • Difference Between Marketing & Advertising
  • Traditional Marketing Vs Digital Marketing  
  • Benefits Of Digital Marketing
  • Latest Trends in Digital Marketing
  • Skills to become a Digital Marketer
  • Jobs & Business Opportunities in Digital Marketing 
  • Why Choose Digital Marketing As Career
Social Media Organic Marketing-Facebook Organic
  • How can Facebook be used to aid my business?
  • Developing a useful Company/fan Page
  • Establishing your online identity.
  • Engaging your Audience, Types of posts, post scheduling
  • How to create & use Groups
  • Understanding Of Professional Dashboard
  • Importance of Hashtags & how to use them
  • Chat Boat Creation
Instagram Organic Marketing
  • Fully understand how to have an Instagram strategy to help you grow your
    following organically and quickly
  • Design an engaging Instagram profile from scratch
  • Create Instagram posts that get more likes, comments, and shares
    Attract thousands of followers from scratch,
  • Use calls to action to encourage followers to continue consuming your
  • Monetize your Instagram following with sponsorships and products
  • Schedule & batch process Instagram posts to easily have consistent content
  • Use Instagram Live & Reels to further connect with your followers
  • Properly using hashtags and tagging to make your posts more discoverable
Twitter Organic
  • Basic concepts – from setting up optimally, and creating a Twitter business
    existence, to advanced marketing procedures and strategies.
  • How to use Twitter
  • What are hashtags, Lists
  • Twitter Tools
  • Popular Twitter Campaigns
LinkedIn Organic
  • Your Profile: Building quality connections & getting recommendations from
  • How to use Groups-drive traffic with news & discussions
  • How to create LinkedIn Company Page & Groups
  • Engaging your Audience.
YouTube Organic
  • How to create a YouTube channel
  • YouTube Keyword Research
  • YouTube Ranking factors
  • YouTube Video Optimization
  • Promote Your Video
  • Use of playlists
  • YouTube AdSense
  • How to create Creator Studio in YouTube & Verify Your Channel
  • Increase Your Profitability Through YouTube Channel
  • Linking Google AdSense & YouTube AdSense
  • Bot, Crawler, Spider
  • Indexing Process
  • Ingredients of SEO
  • Keyword Research
  • SEO Audit
  • Types of SEO
  • On-Page SEO
  • Off-Page SEO
  • Technical SEO
  • Importance of NAP in Local SEO
  • Techniques of SEO
  • Introduction to Link Building
  • Domain & Page Authority
  • Importance of Anchor Text
  • How to Create backlinks
  • Types of Backlinks Sites
  • What Is WordPress 
  • WordPress Post/Page
  • WordPress Theme
  • Introduction to SEO Plugins
Content & Blog Writing
  • Blog Writing
  • Blogs Vs Website
  • How to write blogs for the website
  • How to select topics for blog writing
  • AI tools for Blog writing
Google My Business: Local Listings
  • What is Local SEO
  • Importance of Local SEO
  • Submission to Google My Business
  • Completing the Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local
  • Submission
Whats App Marketing
  • WhatsApp Marketing Steps-
  • WhatsApp Marketing Strategies
  • WhatsApp Business Features
  • Business Profile Setup
  • Auto Replies
  • WhatsApp Shop Creation
  • Shortcut Massage Setup
  • WhatsApp Links to Social Media
  • Bulk WhatsApp Marketing
LinkedIn Paid Adverting
  • How to create Campaign Manager Account
  • What is Account, Campaign Groups, Campaigns
  • Objectives for Campaigns
  • Bidding Strategies
  • Detail Targeting
  • Advanced Audience Targeting
  • Ad Format
Strategic Content Creation

Social Media Graphics

  • Types Of Content Format
  • Introduction About Canva & Internal Design Dashboard
  • Color Phycology & Typography & Fonts
  • Type Of Graphic Design
  • Social Media Post Design / Carousel Post
  • YouTube Thumbnails Design
  • Animated Ads Design
Content Research & Writing
  • Post Content Research
  • About & Bio Writing
  • Caption Writing
  • AI tools Writing Tips
  •  Ad Copy Creation
Reels Creation
  • Why Reels Creation is Important
  • How Research Content for Reels
  • Structure Of Reels
  • Reels Creation Process
  • Types Of Reels
  • How Shoot ( Camera Facing )
  • Reels Trending Sound and Voiceover
  • Editing with Canva / VN / Instagram Editor
  • Reels Uploading Process
  • Viral Reels Tips
  •  #tagTools
Social Media Setup
  • What is Social Media Optimization& Management?
  • How does social media help Businesses?
  • Establishing your online Identity.
  • Social Media Calendar
  • Bio & Caption Writing
  • What is Content Marketing
  • Content Distribution
  • Engaging your Audience
Social Media Optimization (SMO)
  • What is Social Media Automation?
  • Social Media Automation/ Management Tool
    (Meta Suit Buffer/ Hootsuite/ Postcron)
  • Set up Connections with Facebook, Twitter, Linkedin,
    Instagram, Etc.
  • Add/ Remove Profiles in Tools
  • Post Scheduling in Tools
  • Performance Analysis
Facebook & Instagram Paid Adverting
  • How to create Business Manager Accounts
  • What is Account, Campaign, Ad Sets, Ad Copy
  • How to Create Campaigns on Facebook
  • What are Budget & Bidding
  • Difference Between Reach & Impressions
  • Different Objectives for campaigns
  • Types of Ads, placements, and -Targeting
  • Facebook Retargeting
  • Lead Generation & Lead Magnet
  • Facebook Ad Policy & Rules
Online Reputation Management
  • What Is ORM?
  • Why We Need ORM
  • Examples of ORM
Email Marketing
  • Introduction to Email Marketing basic.
  • How does Email Marketing Work.
  • Building an Email List.
  • Creating Email Content.
  • Optimising Email Campaigns.
  • CAN SPAM Act
    – Email Marketing Best Practices
Affiliate Marketing
  • Understanding Affiliate Marketing
  • Sources to Make money online
  • Types Of Affiliate Platforms
  • Applying for an Affiliate
  • Payments & Payouts
  • Blogging
Influencer Marketing - Social Media influencers
  • Plan your influencer marketing strategy
  • Find influencers
  • Assess influencers
  • Contact influencers
  • Define promotion terms
  • Negotiate with influencers
  • Pay influencers
  • Manage promotion launches
  • Assess influencer marketing results
  • Optimize your influencer marketing
Google AdWords ( Paid Ads )
  • YouTube Advertising
  • How to Video Ads
  • Types of Video Ads
  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Bumper Ads
  • How to link Google AdWords Account to YouTube Channel
Search Engine Marketing: Google AdWords (PPC)
  • Ad-Words Account Setup
  • Creating Ad-Words Account
  • Ad-Words Dash Board
  • Billing in Ad-Words
  • Creating the First Campaign
  • Understanding the purpose of the Campaign
  • Account Limits in Ad-Words
  • Location and Language Settings
  • Bidding and Budget
  • Display Ad Server
  • Schedule: Start date, end date, ad scheduling
  • Ad delivery: Ad rotation, frequency capping
  • Ad groups and Keywords
Display Advertising
  • Text Ads and Guidelines
  • Image Ad Formats and Guidelines
  • Landing Page Optimization
  • Targeting Methods: Keywords, Topics, Placement Targeting
  • Performance Metrics: CPM, vCPM, Budget
  • Report, Segment Data Analysis, Impression Shares
  • Conversion Tracking
Resume Building
  • How to build a resume for different job profiles
  • Platforms for resume building
  • Which points you should add to your Digital Marketing Resume
  • Portfolio Making Tips.
Interview Preparation
  • Dos and Don’t for Your First Job Interview
  • How to prepare for an interview
  • Commonly asked interview questions & answers
  • Soft skills- Presentation / Communication / Body Language


Worldwide Career Opportunities for Digital Marketers